Prose

Flexible staffing roles (10, 20, or 40 hours per week)

CMO

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In the fast-paced world of SaaS, where product iterations happen overnight and customer expectations are sky-high, a fractional CMO is the strategic mastermind your company needs to stay ahead. This marketing leader doesn’t just understand SaaS—they live and breathe it. They know how to position your software in a crowded market, attract and retain customers, and drive growth at scale. Whether you’re launching a new platform, entering a new market, or optimizing your customer lifecycle, a fractional CMO brings the high-level marketing expertise you need—without the long-term commitment.

Responsibilities may include:

Developing and executing marketing strategies that resonate with your target audience and drive user acquisition
Crafting messaging that clearly communicates your SaaS product’s unique value proposition in a competitive landscape
Leading growth initiatives, including product launches, customer retention programs, and digital campaigns
Analyzing market trends, customer data, and competitor activities to refine strategies and seize new opportunities
Collaborating with product, sales, and customer success teams to ensure marketing efforts align with business goals

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance fractional CMO on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best fractional CMO for you.

Growth marketer

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SaaS growth isn’t just about getting more users—it’s about getting the right users and keeping them engaged. A growth marketer is the architect behind your company’s expansion, using data-driven strategies and creative campaigns to accelerate user acquisition, improve retention, and increase lifetime value. This expert knows how to optimize every stage of the funnel, from attracting leads with targeted content to converting them into loyal customers through personalized onboarding and engagement. Whether your SaaS product is B2B, B2C, or anything in between, a growth marketer ensures that your growth is not just fast, but sustainable.

Responsibilities may include:

Developing and implementing growth strategies that drive user acquisition, retention, and revenue growth for your SaaS product
Running A/B tests and experiments to optimize conversion rates at every stage of the customer journey
Analyzing customer data and market trends to identify growth opportunities and refine marketing efforts
Collaborating with product, sales, and customer success teams to align growth initiatives with overall business goals
Scaling successful campaigns across channels, from content marketing to paid ads, to boost engagement and conversions

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance growth marketer on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best growth marketer for you.

Product marketer

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In an industry where features and benefits need to be crystal clear, a product marketer is the storyteller who connects your software’s capabilities with the needs of your target audience. This expert crafts compelling narratives that make your product stand out in a crowded market, highlighting its unique value proposition and driving user adoption. Whether you’re launching a new feature, entering a new market, or trying to upsell to existing customers, a product marketer knows how to position your software in a way that resonates with both technical and non-technical users. They’re the bridge between your product team and the market, ensuring your software’s story is told effectively.

Responsibilities may include:

Developing go-to-market strategies that effectively position your SaaS product and highlight its unique benefits
Creating messaging that clearly communicates the value of your software to different audience segments
Collaborating with product, sales, and customer success teams to align marketing efforts with product launches and updates
Conducting market research to identify trends, customer needs, and competitive positioning
Managing product launch campaigns and creating content that drives awareness, engagement, and conversions

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance product marketer on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best product marketer for you.

Digital marketer (SEO / SEM)

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In the SaaS world, where the right keywords can lead to a surge in sign-ups, a digital marketer specializing in SEO and SEM is essential for driving organic and paid traffic to your product. This expert knows how to optimize your digital presence so that your software ranks high in search results, attracts high-intent users, and converts clicks into loyal customers. Whether it’s through targeted keyword strategies, optimizing landing pages, or running pay-per-click campaigns, a digital marketer ensures that your SaaS product is seen by the right people at the right time. They’re always analyzing, tweaking, and optimizing to ensure your marketing budget delivers maximum ROI.

Responsibilities may include:

Conducting keyword research to optimize your website, content, and campaigns for search engines
Managing SEO strategies to improve organic search rankings and drive relevant traffic to your SaaS product
Creating and managing SEM campaigns that target high-intent users and drive conversions
Analyzing digital marketing metrics to refine strategies, improve performance, and maximize ROI
Collaborating with content creators to ensure all marketing materials are optimized for SEO and aligned with your brand’s messaging

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance digital marketer (SEO/SEM) on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best digital marketer for you.

Content marketer / copywriter

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In the SaaS world, content is king—and a content marketer or copywriter is the royal scribe who crafts the narratives that drive your business forward. This tech wordsmith knows how to turn complex software features into compelling stories that engage, educate, and convert your audience. Whether it’s writing blog posts that showcase your product’s value, creating white papers that position your brand as a thought leader, or crafting email campaigns that nurture leads, a content marketer ensures your message resonates with both prospects and customers. They understand the SaaS buyer’s journey and create content that guides users from awareness to decision-making, turning clicks into conversions.

Responsibilities may include:

Writing clear, persuasive content that highlights the benefits and unique features of your SaaS product
Developing a content strategy that aligns with your marketing goals and drives user engagement
Creating blog posts, white papers, case studies, and other content that educates and converts your target audience
Collaborating with SEO specialists to ensure all content is optimized for search engines and drives relevant traffic
Crafting email campaigns and landing pages that nurture leads and move them through the sales funnel

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance content marketer or copywriter on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best content marketer or copywriter for you.

Demand / lead gen manager

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Generating leads in the SaaS industry requires more than just a great product—it takes a strategic approach to reach and convert the right audience. A demand/lead gen manager is the architect behind your lead generation engine, designing and executing campaigns that fill your pipeline with high-quality leads. This expert understands the intricacies of SaaS sales cycles and knows how to attract, nurture, and convert prospects into paying customers. Whether it’s through targeted email campaigns, paid ads, or content marketing, a demand/lead gen manager ensures your marketing efforts deliver tangible results, driving growth and maximizing ROI.

Responsibilities may include:

Developing and executing demand generation strategies that attract and convert high-quality leads
Managing lead nurturing campaigns, including email marketing, webinars, and targeted content, to move prospects through the sales funnel
Running paid advertising campaigns across platforms like Google Ads, LinkedIn, and social media to generate leads
Analyzing campaign performance data to refine strategies and optimize lead generation efforts
Collaborating with sales teams to ensure smooth lead handoff and alignment on lead quality and conversion goals

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance demand/lead gen manager on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best demand/lead gen manager for you.

Email marketer

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In the SaaS universe, email marketing is more than just a communication tool—it’s a powerful engine for driving user engagement, retention, and conversions. An email marketer is the expert who crafts personalized campaigns that speak directly to your audience, whether they’re new leads or loyal customers. They know how to segment your list, tailor messages to each stage of the customer journey, and optimize every email for opens, clicks, and conversions. From onboarding sequences that get users up and running to re-engagement campaigns that bring lapsed customers back into the fold, an email marketer ensures your messages not only land in inboxes but also resonate with recipients.

Responsibilities may include:

Developing and executing email marketing campaigns that drive user engagement and conversions
Crafting personalized, segmented email content that speaks to different customer personas and stages in the buyer’s journey
Managing automated email sequences, including onboarding, nurturing, and re-engagement campaigns
Analyzing email performance metrics to refine strategies and improve open rates, click-through rates, and overall ROI
Collaborating with design and content teams to create visually appealing and on-brand emails

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance email marketer on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best email marketer for you.

Brand marketer

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In a crowded SaaS marketplace, your brand is your competitive edge. A brand marketer is the visionary who ensures your SaaS product stands out by building a strong, cohesive brand identity that resonates with your target audience. They understand the nuances of SaaS branding and how to create a narrative that reflects your product’s unique value proposition while fostering trust and loyalty among users. Whether it’s through compelling storytelling, consistent messaging, or impactful visual identity, a brand marketer ensures that every touchpoint with your audience strengthens your brand and differentiates you from the competition.

Responsibilities may include:

Developing a brand strategy that clearly communicates your SaaS product’s unique value proposition and sets you apart from competitors
Crafting consistent messaging that resonates with your target audience across all marketing channels
Launching brand campaigns that build awareness, trust, and loyalty among current and prospective customers
Ensuring brand consistency in all marketing materials, from digital ads to product packaging and customer communications
Conducting market research to keep your brand aligned with industry trends, customer needs, and competitive dynamics

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance brand marketer on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best brand marketer for you.

MarTech specialist (e.g., HubSpot, Salesforce)

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In an industry where every click and interaction can be measured, having the right marketing technology stack is crucial. A MarTech specialist is your go-to expert for integrating, managing, and optimizing the digital tools that power your marketing strategy. Whether you need to fine-tune your CRM, enhance your analytics, or automate complex marketing workflows, this specialist ensures your tools work together seamlessly to drive growth. Depending on your needs, you may hire one or more specialists, as our network includes experts across all major MarTech platforms. Please inquire with your unique software specialty requirements, and we’ll connect you with the right professional.

Technical proficiencies may include:

Salesforce
HubSpot
Marketo
Google Analytics
Pardot
Eloqua
Mixpanel
Amplitude
Tableau
Google Tag Manager
HubSpot CMS
SEMrush
BrightTALK
Mailchimp
ActiveCampaign
Klaviyo

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance MarTech specialist on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best MarTech specialist for you.

PR specialist

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Reputation is everything, and a tech PR specialist is your ultimate advocate and storyteller. This SaaS comms pro knows how to craft and deliver compelling narratives that build trust and elevate your presence in a competitive tech landscape. Whether you’re launching a new product, managing a crisis, or establishing thought leadership, a PR specialist ensures your message cuts through the noise. Skilled in securing media coverage and fostering relationships with key industry influencers, they’re your go-to for managing public perception and enhancing your brand’s visibility across all channels.

Responsibilities may include:

Developing PR strategies that boost your brand’s visibility and credibility within the SaaS industry
Crafting press releases, media pitches, and bylined articles that highlight your company’s innovations and successes
Managing media relations to secure coverage in top tech publications, blogs, and mainstream media outlets
Handling crisis communications with a steady hand, protecting your brand’s reputation during challenging times
Building and maintaining relationships with journalists, industry influencers, and key stakeholders to keep your brand in the spotlight

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance PR specialist on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best PR specialist for you.