Prose

Flexible staffing: roles

CMO

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In the fast-paced AEC space, a fractional CMO is your go-to for building a robust marketing strategy without the full-time commitment. Whether you're scaling up for a major project or looking to solidify your brand's presence in the market, a fractional CMO can provide the strategic direction needed to navigate the complexities of the AEC space. From aligning your marketing efforts with your long-term goals to optimizing your digital presence, this role ensures that your marketing initiatives are as strong as the foundations you build.

Responsibilities may include:

Developing and executing comprehensive marketing strategies tailored to the AEC industry's unique needs.
Overseeing brand management and positioning to ensure a strong market presence.
Leading market research to identify emerging trends and opportunities.
Coordinating digital marketing efforts, including SEO, content marketing, and social media.
Managing marketing budgets and ensuring a strong ROI on campaigns.

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance fractional CMO on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best fractional CMO for you.

RFP & proposal manager

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When it comes to winning projects in the AEC industry, a well-crafted proposal can make all the difference. An RFP & proposal manager specializes in navigating the complex requirements of AEC bids, ensuring your proposals are not just compliant but also compelling. With deep knowledge of the industry standards and a knack for highlighting your firm’s unique strengths, this role is key to securing those high-value contracts that drive your business forward.

Responsibilities may include:

Managing the entire RFP process from initial review to final submission.
Collaborating with technical teams to ensure accuracy and compliance with bid requirements.
Crafting persuasive proposals that clearly communicate your firm's value proposition.
Coordinating with stakeholders to gather necessary documentation and approvals.
Conducting post-proposal reviews to continuously improve future submissions.

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance RFP & proposal manager on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best RFP & proposal manager for you.

Content marketer / copywriter

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In the world of architecture, engineering, and construction, your projects speak for themselves — but it’s the words that get them noticed. Enter the content marketer or copywriter who knows how to turn blueprints into brilliant narratives. Whether it's drafting compelling project descriptions that leave an impression or creating blog posts that establish your firm as an industry leader, this pro knows how to make your content as solid as the structures you build. Say goodbye to dry, technical jargon and hello to engaging, client-winning copy.

Responsibilities may include:

Crafting website copy that doesn’t just inform but inspires, highlighting your firm’s unique strengths.
Creating blog posts and articles that cement your reputation as a thought leader in the AEC space.
Developing case studies and project profiles that make your success stories impossible to ignore.
Writing persuasive marketing materials, from brochures to email campaigns, that drive results.
Translating complex technical concepts into content that’s clear, compelling, and accessible.

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance content marketer or copywriter on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best content marketer or copywriter for you.

Digital marketer (SEO / SEM)

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Visibility is everything — and that starts with being found online. A digital marketer with expertise in SEO and SEM is like your secret weapon for dominating search engines and driving the right traffic to your site. Whether it's boosting your website's organic search rankings or crafting targeted paid search campaigns, this marketer knows how to get your firm in front of the clients that matter. They’ll help you stand out in a crowded market and turn those clicks into contracts.

Responsibilities may include:

Conducting industry-specific keyword research to put your firm at the top of search results
Implementing SEO strategies that enhance your site’s visibility and drive organic traffic
Managing SEM campaigns that attract targeted leads ready to engage with your services
Developing local SEO strategies that ensure your firm is visible to clients in your area
Monitoring and optimizing campaign performance to continually improve results

Next steps:

At Prose, our flexible staffing solutions make it easy to hire a top freelance digital marketer (SEO/SEM) on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best digital marketer for you.

Brand marketer

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Your brand is the blueprint for how clients perceive you. A savvy brand marketer is like an architect for your brand’s identity, designing a narrative that not only resonates with industry insiders but also leaves a lasting impression on potential clients. This pro knows how to craft a brand that’s as solid as the structures you build, making sure your messaging is clear, compelling, and consistent across all channels. With the right brand marketer, your firm won’t just stand out — it’ll be unforgettable.

Responsibilities may include:

Designing a brand identity that reflects your firm’s strengths and vision
Crafting messaging that speaks the language of your target audience in the AEC world
Ensuring consistency in brand voice and visuals across all platforms
Creating brand guidelines that keep your marketing on point and cohesive
Launching brand campaigns that elevate your firm’s presence in the industry

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance brand marketer on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best brand marketer for you.

PR specialist

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In the AEC arena, your reputation isn’t just built — it’s earned. A PR specialist with a knack for the construction world knows how to cement your firm’s status as an industry leader. Whether it’s through securing headline-grabbing media coverage, managing communications during a crisis, or crafting press releases that put your projects in the spotlight, this expert ensures your story is told loud and clear. With a PR specialist on your team, you’ll not only build your brand but also protect it with communication strategies as solid as concrete.

Responsibilities may include:

Crafting and executing PR strategies that align with your firm’s vision and goals
Securing media coverage that showcases your projects and expertise
Writing and distributing press releases that grab attention in the AEC industry
Managing crisis communications to safeguard your firm’s reputation when the stakes are high
Building and nurturing relationships with key media outlets and industry influencers

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance PR specialist on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best PR specialist for you.

Creative director / designer

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In an industry where every project is built to be a masterpiece, your brand’s visuals need to be just as striking. A creative director or designer with an eye for architecture, engineering, and construction brings your brand to life with designs that resonate with your audience and reflect the precision of your work. From crafting stunning visuals that capture the essence of your projects to ensuring that every piece of marketing material looks like a work of art, this role is all about making your brand as unforgettable as the landmarks you create.

Responsibilities may include:

Developing a visual identity that captures the spirit of your firm and its projects
Designing marketing materials, from brochures to digital ads, that make a lasting impression
Overseeing the creative direction of branding campaigns, ensuring a cohesive and compelling look
Collaborating with other departments to ensure the visual elements align with overall marketing strategies
Creating design guidelines that ensure consistency across all visual content

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance creative director or designer on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best creative director or designer for you.

Growth marketer

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Growth isn’t just about building bigger structures — it’s about building a bigger brand. A growth marketer is your go-to strategist for scaling your business, whether you’re looking to break into new markets or expand your client base. With a deep understanding of the unique challenges and opportunities in the AEC space, this expert crafts and executes growth strategies that don’t just attract leads but convert them into loyal clients. Think of them as your project manager for business expansion, overseeing everything from lead generation to client retention.

Responsibilities may include:

Developing and implementing growth strategies tailored to the AEC industry
Managing lead generation campaigns that drive high-quality prospects to your firm
Analyzing data to identify growth opportunities and optimize marketing efforts
Creating and executing strategies for client acquisition and retention
Collaborating with sales and marketing teams to align growth initiatives with overall business goals

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance growth marketer on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best growth marketer for you.

MarTech specialist (e.g., HubSpot, Salesforce)

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In the built environment, where precision and data-driven decisions are paramount, a MarTech specialist is your digital architect, laying the foundation for cutting-edge marketing technology strategies. Whether you need a pro to fine-tune your CRM, master analytics, or automate marketing processes, you can hire one or more specialists depending on the key tools and platforms you need help with. Our network includes experts in each of these areas and more. Have unique software specialty requirements? Please inquire, and we'll match you with the right specialist to elevate your tech stack.

Technical proficiencies may include:

Salesforce
Google Analytics
HubSpot
Autodesk BIM 360
Procore
Bluebeam Revu
CoConstruct
Google Tag Manager
Tableau
Marketo
SEMrush
Mailchimp
ActiveCampaign
Hootsuite
Webflow

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance MarTech specialist on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best MarTech specialist for you.

Marketing assistant

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Behind every successful marketing campaign is a rock star marketing assistant, the unsung hero who keeps everything running smoothly. In the AEC industry, where every detail counts, a marketing assistant is your go-to for managing the day-to-day tasks that keep your marketing machine humming. From coordinating projects and handling client communications to managing content calendars and tracking campaign metrics, this multitasker is the glue that holds your marketing efforts together, ensuring that no deadline is missed and no opportunity overlooked.

Responsibilities may include:

Coordinating marketing projects and ensuring all tasks are completed on time
Managing content calendars and scheduling social media posts
Assisting in the creation and editing of marketing materials, including brochures, presentations, and emails
Handling client communications and ensuring their needs are met efficiently
Tracking and reporting on campaign metrics to measure success and suggest improvements
Supporting the marketing team in research, data entry, and other administrative tasks

Next steps: At Prose, our flexible staffing solutions make it easy to hire a top freelance marketing assistant on-demand for 10-40 hours per week. Free matchmaking; no-risk trial. Please contact us to tell us about your needs, and we'll handpick the best marketing assistant for you.