At Prose, we know every real estate brand’s needs are unique—and so are their marketing budgets. Whether you’re selling luxury homes, leasing office spaces, or promoting new developments, we’ll create a custom quote tailored to your goals. From boutique agencies to major developers, we offer flexible marketing solutions for any budget.
Typical budget range & expected ROI
Our real estate clients typically invest between $3k and $30k per month in marketing services. But marketing isn’t just a cost—it’s an investment in driving visibility and closing deals. Aiming for a 5X ROI is a good target, meaning for every dollar spent, you should see five dollars in return. Some of our clients see returns as high as 10X, making marketing an essential tool for moving properties and filling spaces.
What factors affect pricing?
Pricing depends on several key factors, including:
- Talent expertise and seniority: This is the biggest factor. Rates vary based on the experience and specialization of the pros working on your campaigns. Our network includes over 1,000 rigorously vetted pros, with hourly rates ranging from $75 to $250. Rest assured, we’ll match you with the best available talent for your budget to boost your property listings and leads.
- Project type: Whatever service(s) you’re looking for — e.g., strategy, content creation, PR, SEO, digital ads, staffing, AI solutions, design, branding, videos, sales, or translation — each has its own pricing structure and ballpark ranges.
- Scope and duration: Larger, ongoing projects often come with volume discounts, allowing you to maximize your marketing efforts across multiple properties or campaigns.
Try before you commit: trial projects
Not ready to dive in? Start with a trial project. It’s a low-risk way to see the value of our marketing services before committing to a long-term plan. Please inquire about introductory pricing for real estate trial projects.
Three flexible payment models
When you’re ready to increase your marketing presence, we offer three flexible payment options:
- Monthly Retainer: Perfect for ongoing needs, this option locks in discounted rates and keeps your properties top-of-mind in the market.
- Open Purchase Order (PO): Set a budget for 6–12 months and draw from it as needed. Ideal for agencies and developers with evolving projects. Discounts apply.
- Ad Hoc: Great for one-off campaigns like launching a new residential development or promoting prime commercial space, this à la carte option gives you custom quotes with no long-term commitment.
We’ll help you choose the payment model that best fits your real estate marketing goals. Rates can be based on hours, flat fees, or a combination, depending on the project.
Next steps
Ready to boost your real estate marketing? Reach out to discuss your goals and budget. We’ll craft a custom plan to help you sell properties, attract tenants, and fill commercial spaces—whether you’re in residential or commercial real estate.