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Copywriting

Brains or brawn? Great copy calls for both.

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Copywriting

Whether your signature style is breezy or brainy, witty or serious, we’ll craft copy in your brand voice. Captivate your audience with words that convert. 

There’s writing — and then there’s copywriting. 

You wouldn’t hire a romance novelist to write a high-tech brochure. Similarly, it wouldn't be wise to hand over something as valuable as marketing copy to a writer who lacks copywriting experience.

To write successfully for marketing or advertising takes the perfect blend of brains and verbal pizazz — the ability to craft messages that suit the brand, the target audience, and the platform. 

At Prose, your copywriting tasks are accomplished by versatile communication professionals. From snappy ads and smart brochures to persuasive marketing emails and seductive product descriptions, our experts hit the ground running — on time and on message. 

We write copy that gets read, gets results, and gets it right. And since we know that content campaigns evolve, we’re adept at tailoring our writing in ways that make sense for your audience, your industry, and your platforms — both today and into the future. 

Our Copywriting Specialties

Marketing emails (email drip campaigns)

Before you hit “Send,” make sure you’re sending the right message. With so much spam clogging up inboxes, you need to be charming, not overbearing.

An email "drip" campaign sends a series of prescheduled emails, keeping your brand top of mind so that when people are ready to buy, they buy from you!

Count on Prose Media to write relevant, engaging emails that get results — with copy that compels and words that woo. 

Product descriptions

What makes a customer click "BUY"? More often than not, it's not just the image, but the words. 

It takes a master craftsman to write a product description that does the trick.

Our professional copywriters learn your products, your personas, and your brand voice.

Then we charm your audience with a great story and language that captivates and converts. 

Other marketing collateral

Let's face it, people love take-aways. Nothing sells better than those attractive, informative extras known as marketing collateral. 

Get the convincingly crafted collateral of your dreams, giving customers a good reason to choose your brand over the competition: 

  • Brochures
  • Newsletters
  • Sell sheets
  • One-pagers
  • Executive bios

and more...

Pricing for Copywriting

Standard $0.50 / word

Examples:

50-word product description: $25
100-word email: $50
500-word brochure: $250

 

  • Talented copy writers typically earlier in their careers 
  • Excellent story telling skills; highly capable for basic projects
  • Great fit for small companies and personal brands

 

Expert $1.00 / word

Examples:

50-word product description: $50
100-word email: $100
​500-word brochure: $500

 

  • Professional writers and copywriters who excel at brands like yours
  • Superb storytelling skills
  • Best fit for small- to mid-sized companies
Premium $1.50 / word

Examples:

50-word product description: $75
100-word email: $150
​500-word brochure: $750

 

  • Top copywriters and agency veterans; among the elite in their industries
  • Unparalleled storytelling skills; have worked on campaigns for major brands
  • Ideal fit for mid- to large-sized companies and industry leaders

 

Order Nowcompare writing tiers

All writing packages include

High-quality content
Editing and proofreading
Free revisions
Hand-picked writers
Account management
Streamlined platform

Prose Knows Copywriting

High-quality creative

Even the most talented writer may not be adept at copywriting. At Prose, many of our copywriters are seasoned copywriting freelancers and ad agency veterans. They're vetted for their expertise at crafting clean, compelling marketing copy, with clips to prove it.

Words that sell

It’s not enough to pique interest. The best campaigns inspire customers to act — to buy, click, call, or sign up. Our copywriting sells your message, showcases product features, and persuades with tact.

Your message, in your voice

The path to winning over your audience? Authenticity. Customers respond to messages that ring true. Whether your signature style is breezy or brainy, witty or serious, we’ll construct a message in your brand’s natural voice, showing off your unique flair.

Strong work

All copywriting is not the same. For your projects, we select copywriters who specialize in the types of copy you need, whether it's marketing auto-responders, sales brochures, product descriptions, or print or digital correspondence.

Smart briefing

Before diving in, Prose ensures success right from the start by working with you to develop a content brief specific to the goals of your marketing and advertising copy.

Any length, every style

Copywriting reaches lots of people, but it’s read by real individuals. By identifying your target customer, Prose writers craft copy that speaks directly to your customers and prospects — in language that resonates.

Writing with vision

Whether it’s advertising, brochures, sales materials or something else, the copy must play well with your visuals. Good copywriting will enhance your imagery and complement your company’s graphic style.

Campaign trail

Consistency is at the core of campaign messaging. Your copy should be strong enough to stand alone, and your copywriters should know how to adapt content to your big-picture goals.

Ready for winning copy?

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