Prose

Comparing providers



What sets Prose apart as a top-tier healthcare marketing agency?



Since 2012, Prose has been the go-to for hospitals and healthcare brands seeking an Rx for marketing success—delivering results with care. Here’s why we’re the right partner for your healthcare marketing:

Patient acquisition pros
We understand patients—and we know the healthcare sector inside and out. Trusted by some of the nation’s leading hospitals, we deliver ROI-driven digital marketing with surgical precision. Our solutions are tailored to your needs and fully compliant with industry regulations.
Elite medical marketers and MDs
Our network includes the top 1% of talent, featuring MDs, RNs, and wellness specialists. From patient education materials to full-scale campaigns, we ensure your content is medically accurate, easy to understand, and expertly crafted to engage your audience.
We’re digital health dynamos
From SEO and SEM to PR and social, we’ve got every aspect of your digital marketing covered. Our integrated approach boosts your hospital’s digital presence, maximizing visibility and driving patient appointments. We attract new patients while building loyalty—all through a unified strategy.
Connecting through content
As a writer-founded agency, content creation is in our DNA. We produce physician-approved blogs, videos, whitepapers, and social media posts that position your hospital as a trusted authority, keeping your community informed and engaged.
Branding for trust and reputation
We craft healthcare brands that patients trust. From branding development to reputation management, we build strong identities and handle reviews and feedback with the expertise needed to protect and enhance your hospital’s image.
Reliable, compliant, secure
Trust is critical in healthcare, and our digital strategies are built to meet the highest standards of security and compliance. Much of our work is confidential, and you can rely on us to handle your marketing with professionalism and care.

At Prose, we don’t just market—we build trust and deliver results that help your healthcare brand thrive.

Is it better to work with a healthcare marketing agency or hire in-house?



Ah, the healthcare marketing conundrum... It’s a tough choice, but here’s the diagnosis: it doesn’t have to be either/or.

Many top hospitals and healthcare providers balance in-house efforts with agency expertise for that extra boost in speed, scale, and specialization. Let’s break it down:

Healthcare heroes: An experienced healthcare marketing agency knows the ins and outs of the medical world—from hospitals and clinics to specialized practices. They understand patient engagement, HIPAA compliance, and how to build trust through community outreach.
Cost efficiency: Building an in-house team can be as costly as installing a state-of-the-art MRI machine. With an agency, you get access to an entire team of healthcare marketing experts at a fraction of the cost—no overhead, training, or benefits required.
Flexibility and scale: Need to launch a new health initiative or scale down during quieter periods? An agency offers the flexibility to adjust marketing efforts as needed, without the HR headaches.
Fresh ideas and innovation: Agencies bring fresh perspectives like a new treatment plan. They’re on top of the latest marketing trends and tech, ensuring your campaigns stay as cutting-edge as the latest medical breakthroughs.
Full suite of services: From SEO and content creation to social media campaigns and patient engagement strategies, agencies offer a full medical team of marketing tools. You’ll have everything you need under one roof.
Speed and efficiency: Built for speed, agencies can assemble teams and launch campaigns faster than you can say “ER.” In the fast-paced healthcare environment, this agility is priceless.
Enhanced ROI: With their expertise, agencies know how to turn inquiries into appointments and community outreach into loyal patients. They optimize campaigns to ensure your marketing dollars deliver the best outcomes.

The prescription for success: Partnering with a healthcare marketing agency allows you to leverage industry-specific expertise and resources, complementing your in-house team and driving your success.

Our team at Prose looks forward to discussing the best ways we can support and supplement your existing in-house efforts.

How does working with Prose as our healthcare marketing agency compare to other types of vendors?



We get it—your in-house team is talented but often overstretched. You need extra hands to scale, but the usual options don’t always cut it. Here’s why partnering with a healthcare-savvy agency like Prose makes all the difference:

Consistency vs. freelancers: Managing freelancers can feel like diagnosing without a complete medical history—unpredictable and often unreliable. With Prose, you get a dedicated team with deep healthcare knowledge, ensuring your marketing efforts are always in good hands and producing high-quality results.
Efficiency vs. freelance platforms: Finding quality talent on freelance platforms can be like searching for the right care specialist in a crowded directory—frustrating and often yielding generic, assembly-line output. At Prose, we bring specialized healthcare expertise and creative insights to make your marketing stand out like a groundbreaking medical breakthrough.
Agility vs. large agencies: Big agencies are like large hospitals—slow to adapt and bogged down by overhead. Prose operates more like a nimble, top-tier medical team—delivering innovative, customized solutions without bureaucratic delays. We keep your campaigns responsive to patient needs and healthcare trends.
Track record vs. small agencies: Small agencies often lack the track record or scale needed for healthcare projects. Prose offers the best of both worlds: the agility of a boutique agency with a proven history of success in the healthcare sector, ensuring your marketing hits all the right vital signs.

In a field full of options, we offer the pros without the cons.

We created Prose to help leading hospitals and healthcare brands achieve high-impact results through a simple process, personalized support, and world-class talent. Our team drives patient engagement, builds brand trust, and highlights your innovative medical solutions—bringing your marketing efforts to the next level.

What are the best healthcare marketing agencies out there?



When it comes to healthcare marketing, a few agencies stand out for their expertise and global reach. Here’s a look at some of the biggest players:

Ogilvy Health: Known for innovative strategies and a vast global network, Ogilvy Health provides comprehensive solutions for healthcare brands.
Edelman: A leader in public relations, Edelman helps healthcare organizations build trust and effectively engage with their audiences.
Weber Shandwick: Combining digital and traditional marketing, Weber Shandwick creates impactful campaigns for healthcare clients worldwide.
Publicis Health: A powerhouse in healthcare marketing, Publicis Health uses creativity and data-driven insights to enhance patient engagement and brand growth.
FleishmanHillard: Known for strategic communications, FleishmanHillard helps healthcare brands navigate complex markets and regulations.

Small Agencies and Freelancers
On the other end of the spectrum, small agencies and freelancers offer specialized services. They provide personalized attention and flexibility but may not have the resources and global reach of larger firms. For organizations looking for a more hands-on, customized approach, smaller agencies can deliver highly tailored solutions.

Prose: The Perfect Medium
At Prose, we offer the best of both worlds—personalized service with the resources of a larger firm. Here’s why we stand out:

Specialized expertise: Our team includes healthcare pros with advanced degrees and certifications, so we understand the intricacies of the industry.
Tailored strategies: We create customized marketing campaigns that align with your specific goals, delivering impactful, personalized results.
Creative and strategic balance: We blend creative flair with strategic insight, ensuring that our campaigns are innovative and effective.
Strong industry connections: Our network amplifies your brand’s message, leveraging relationships with influencers and media outlets.
Personalized attention: Every client receives dedicated focus, with strategies tailored to their unique needs and goals.

Choosing the right healthcare marketing agency depends on your specific needs. If you want the personalized service of a boutique agency with the expertise and resources of a larger firm, Prose just might be your perfect match.