Prose

Comparing options: what makes Prose the blue-chip choice?

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What sets Prose apart from other financial marketing and PR agencies?

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For over a decade, Prose has earned the trust of top financial brands as market leaders in digital marketing and PR. Here’s how we give your brand a competitive edge:

Our finserv expertise = your edge
Based in Manhattan, we’ve been trusted by global finance brands since 2012. From banks to fintech, our deep industry knowledge helps turn complex challenges into strategic wins. We ramp up quickly, delivering targeted solutions from Day 1.
Top 1% finance talent, handpicked
Our team includes the elite of finance marketing. With FINRA- and CFA-certified experts, skilled financial writers, and innovative marketers, we offer unmatched expertise. Our pros seamlessly integrate with your team, bringing strategies that speak to your audience.
Confidentiality, compliance, trust
We regularly handle sensitive projects for top financial institutions, navigating regulatory challenges with precision. Compliance is at the heart of everything we do, and your confidential information is managed with the highest level of professionalism.
Content and PR: they’re in our name
We simplify complex financial concepts, transforming them into clear, compelling content. Whether through content marketing or PR, we increase your brand’s visibility and credibility. With a focus on authentic thought leadership, we leverage media connections to keep your brand in the spotlight.
Integrated marketing, winning results
Our full-service, integrated marketing approach covers all the bases. From SEO and PPC to content marketing and social media, we build cohesive campaigns that maximize your digital presence and ROI. We’ll make sure your brand shines across every key platform.
Unparalleled client support
Over 1,000 clients trust us for fast, friendly, and professional service. We’re dedicated to seamless collaboration and results that matter. With Prose, you get bespoke service from a team committed to your success.
Easy, transparent pricing
Our pricing is simple and transparent. Pay for expert time on an hourly or per-project basis, with no hidden fees or surprise costs. Just clear, upfront pricing every time.

At Prose, we don’t just market—we build trust, ensuring your financial brand stands out in a competitive landscape.

How does a specialized agency like Prose compare to other types of resources?

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We understand your in-house team is talented but often stretched thin, and they deserve the specialized support needed to bring your visions to life. When it comes to scaling your efforts, the typical options might not always hit the mark. Here’s why partnering with a specialized marketing agency like Prose makes all the difference for financial services firms:

Consistency vs. freelancers: Managing freelancers can feel like juggling a volatile portfolio—unpredictable and often unreliable. With Prose, you get a dedicated team that understands the financial services industry inside and out, consistently delivering high-quality, strategic results. Your marketing is as solid as a blue-chip stock.
Efficiency vs. freelance platforms: Navigating online freelance platforms can be like sifting through penny stocks—time-consuming and often yielding generic, assembly-line work. Our team offers specialized financial expertise and creative insights, making your marketing stand out like a high-yield investment.
Agility vs. large agencies: Large agencies can be like big banks: slow to adapt and bogged down by layers of bureaucracy. At Prose, we’re as nimble as a fintech disruptor, delivering innovative solutions quickly and efficiently, keeping your campaigns agile and responsive.
Track record vs. small agencies: Small agencies often lack the proven track record, scale, and specialization required for impactful results. Prose offers the best of both worlds: the agility of a boutique agency combined with a history of success in the financial services sector, ensuring your marketing hits all the right notes.

In a crowded market, Prose offers the pros without the cons.

We created Prose to help leading financial services brands achieve high-impact results through a streamlined process, personalized support, and world-class talent. Our industry expertise and focus on driving client acquisition, building brand trust, and showcasing financial innovations make us the ideal partner for your growth. Let’s invest in success together.

Should we hire a financial services marketing agency or go in-house?

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Ah, the financial fork in the road! It’s a tough choice, but here’s the secret: it doesn’t have to be either/or. The smartest financial services companies often balance in-house efforts with the precision, speed, and scale that only an experienced agency can provide. Here’s why partnering with a specialized marketing agency makes sense:

Industry expertise: A seasoned financial services marketing agency knows the financial landscape inside and out—from banking and insurance to wealth management and fintech. They understand your unique challenges, whether it’s navigating regulatory compliance, building customer trust, or responding to market shifts.
Cost efficiency: Building an in-house marketing team can be as expensive as maintaining a private equity portfolio. With an agency, you get access to a full team of experts without the overhead costs of training, benefits, and infrastructure—just pure financial marketing expertise.
Flexibility and scale: Whether you need to ramp up for a major product launch or scale down during quieter periods, an agency offers the flexibility to adjust your marketing efforts on demand, minus the HR hassles.
Fresh ideas and innovation: Agencies bring fresh perspectives, much like a new investment strategy. They stay ahead of the curve on the latest trends and technologies, ensuring your marketing is as cutting-edge as the latest fintech innovations.
Comprehensive services: From SEO and content creation to social media engagement and digital advertising, an agency provides a full suite of services. It’s like having a diversified portfolio of marketing tools ready to deploy.
Speed and agility: Agencies are built for speed, capable of assembling teams and launching campaigns faster than you can say “market disruption.” They keep your firm agile and responsive in the fast-paced financial world.
Enhanced ROI: With their deep expertise, agencies know how to convert prospects into loyal clients and casual investors into brand advocates. They optimize campaigns to maximize your marketing ROI—delivering returns that would make any investor smile.

In short, partnering with a financial services marketing agency allows you to enhance your in-house efforts with specialized expertise and resources, driving your firm’s success.

Our team at Prose is ready to discuss how we can support and elevate your existing marketing strategy.

What are the top financial services marketing agencies and PR agencies?

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In the world of financial services marketing and PR, you have a range of options, from the largest global powerhouses to boutique agencies and freelancers. Here’s a look at some of the top players and where Prose fits in:

Global giants
Some of the biggest names in the marketing and PR industry have a strong presence in the financial services sector. These include:
- Edelman: Known for their extensive global reach and expertise across various industries, including finance.
- Ogilvy: With a reputation for creativity and strategic prowess, they offer comprehensive marketing and PR services.
- FleishmanHillard: Renowned for their strategic communications and public relations expertise, particularly in highly regulated industries like finance.
- Weber Shandwick: A leader in integrated communications, offering robust services that blend PR, digital marketing, and crisis management.
Small agencies and freelancers
On the other end of the spectrum, there are numerous small agencies and freelancers who offer specialized services. These entities often provide personalized attention and flexibility, though they may lack the resources and broad expertise of larger firms.
Prose: The perfect medium
At Prose, we offer the best of both worlds. We’re not as massive as the global giants, which allows us to provide personalized, dedicated service to each of our clients. Yet, we’re not as small as boutique agencies or freelancers, enabling us to draw from a broad pool of talent and resources. Here’s why Prose stands out:
- Specialized expertise: Our team includes professionals with certifications like CFP and CFA, ensuring we understand the financial sector’s intricacies.
- Tailored strategies: We craft customized marketing and PR strategies that align with your specific goals and target audience.
- Creative and strategic balance: We blend creative flair with strategic insight, delivering campaigns that are both innovative and effective.
- Strong industry connections: Our robust network allows us to amplify your brand’s message and reach.
- Personalized attention: Each client receives dedicated attention, with strategies tailored to their unique needs and objectives.

Choosing the right financial services marketing and PR agency depends on your specific needs. If you’re looking for a partner that combines the personalized service of a boutique agency with the resources and expertise of a larger firm, Prose might very well be your perfect match.